Book: Get Seen, Online Video Secrets To Building Your Business
Author: Steve Garfield
Steve Garfield’s book, Get Seen is absolutely inspiring for the new content marketer.
Note: Steve is donating some of his books and will be speaking at VideoCamp Austin, which I am helping to spearhead. But, seriously, this is a great book.
The Pearls:
1) The depth and breadth of Steve’s knowledge is staggering. I don’t think there is a piece of new video software that he hasn’t touched.
2) The interviews within the book contain true nuggets of wisdom for creating video that gets found and shared.
3) Buy the book as a real, honest-to-god, book. You’re going to want to take notes and keep coming back to it as a reference.
The Transcript
You can download the Get Seen book review video transcript on Scribd.
TALMADGE BOYD: Hey everyone, it’s Talmadge Boyd, with talmadgeboyd.com, and I just got done reading “Get Seen” by Steve Garfield, and, whether you want to call him an evangelist, uh, or a prophet, the, the depth and breadth of knowledge that Steve has about online video is absolutely staggering.
TALMADGE BOYD: What “Get Seen” is really about is exactly that, right, it’s about you getting seen with online video, and, Steve’s premise is very basic and very fundamental, and that’s pick up a camera, figure out if its got video on it, and then go shoot something.
TALMADGE BOYD: And then, from, selecting that camera, selecting the right audio equipment, selecting the right lighting equipment, and then through the myriad of software that you can use to distribute, the book covers it all.
TALMADGE BOYD: He sits down with Amanda Congdon, with Izzy Video. I mean, he asks them, you know, what is the secret to producing video that gets found, or video that gets seen, and without a doubt, the resounding answer is, persistence.
TALMADGE BOYD: Get your video out there, get it distributed, but keep producing content. And, I think that comes back to his fundamental premise of: don’t be afraid of the camera, and just shoot something.
TALMADGE BOYD: This is Talmadge Boyd, with talmadgeboyd.com. I hope you enjoyed this book review of “Get Seen”, and have a great week.