Video Book Review | Talmadge Boyd

Linchpin - Video Book Review

Book: Linchpin: Are You Indispensable?
Author: Seth Godin
The Pearls
1) Inspiring if you create content for a living, “Linchpin” is about creating your own success by putting in the emotional labor of an Artist in everything you do. It’s an amalgam of other, more innovative works, like “The Gift” and “The War of Art.”
2) The [...]

Professional Services Marketing Video Book Review

Book: Professional Services Marketing: How The Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success
Author: Mike Schultz and John E. Doerr
The Pearls
1) If you are looking for facts and evidence to prove the effectiveness of marketing and lead generation for PS firms, then this is the book for you.
2) [...]

Get Seen Video Book Review

Book: Get Seen, Online Video Secrets To Building Your Business
Author: Steve Garfield
Steve Garfield’s book, Get Seen is absolutely inspiring for the new content marketer.
Note: Steve is donating some of his books and will be speaking at VideoCamp Austin, which I am helping to spearhead. But, seriously, this is a great book.
The Pearls:
1) The depth and [...]